Jon Cohen

Why don’t patients behave like consumers?

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About Jon Cohen

Jon R. Cohen, M.D., is Senior Vice President, Chief Medical Officer, and Director of Hospital Services for Quest Diagnostics. Quest Diagnostics, with annual revenues of over $7.5 billion, is the world’s leading provider of diagnostic testing, information and services.

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About This Talk

Jon Cohen, chief medical officer of Quest Diagnostics, answers questions about why patient's don't shop for doctors based on knowledge, judgement or data.

Jon Cohen at TEDMED 2012

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